Wicked STEM Expo – Event Branding

Wicked STEM is a new event being put on by the New Hampshire Union Leader. The expo will showcase job opportunities and offer educational activities in the STEM field for high school and college age students. The Wicked STEM expo is the first event of its kind in New Hampshire, and the Union Leader’s break into the technology field. The goal was to create a brand that appeals to the younger generation while evoking a feeling of technology.

My role was to create the event’s branding and marketing collateral, including the event’s logo, website, print and digital advertising, booklet for sponsorship opportunities, promotional postcard for potential attendees and vendors, and social media posts. The event was originally scheduled for October 2020 but is currently postponed due to the COVID-19 pandemic.

Sponsorship Booklet